Content marketing may not be anything new, but it is constantly gaining in adherents. According to a recent Curata survey, 71 percent of marketers are planning to increase their content marketing investment in the year 2014, with large enterprises and small businesses alike availing themselves of blogs, social media accounts, and other content-based marketing opportunities. The brand-building, awareness-boosting, and lead-generating powers of content marketing are well known, yet the nitty-gritty work of designing and launching a full content marketing campaign remains daunting to many business owners. In service to these business owners, Grammar Chic, Inc. has launched its own content marketing wing, simply called Chic Marketing.
The Grammar Chic, Inc. team is more than familiar with content marketing; a full-service professional writing company, Grammar Chic has offered blogging, social media, ghostwriting, and press release services since its 2009 inception. With Chic Marketing, however, it offers its clients a more holistic and comprehensive take on inbound marketing. “With Chic Marketing, we are offering business leaders and public figures strategic content marketing strategies that incorporate a range of platforms,” says company CEO Amanda E. Clark. “We work with companies to distill their brand identity into a content marketing plan of action, and then we enact that plan, including content creation, administration, and distribution.”
Chic Marketing may be the corporate offspring of Grammar Chic, Inc., but it has an online presence uniquely its own. The content marketing division can be found on the Web at www.chiccontentwritint.com. On Facebook, it can be found at https://www.facebook.com/ChicMarketingbyGrammarChic, and on Twitter @ChicMarketingGC. Both of these social channels will offer up-to-date information, tips, how-tos, tutorials, case studies, and statistics, designed to help business leaders better understand what content marketing is all about.
“We want to lead by example,” Clark notes. “Content marketing is all about providing winsome, compelling, and helpful information—not straightforward promotion—and that is exactly what we are doing through our own social channels.”
In addition, the Chic Marketing website boasts its own blog, where content marketing strategies and best practices are explained in some detail. Josh Hurst, Grammar Chic’s Content Marketing Strategist, notes that this blog is in many ways the flagship of Chic Marketing. “It is through this blog that we prove our content marketing mettle,” he notes. “We can offer considerable thought leadership in this field, and the blog offers ample evidence of that.”
Clark says that her hope is for the Chic Marketing division to provide solid insights into how small and mid-sized businesses can succeed through content marketing. “There is plenty of room to build brand equity and establish trust with customers, and we want to show companies how,” she notes. “Whether that means giving away invaluable information on our blog and Twitter account or working directly with businesses to formulate content marketing strategies, we are here to serve.”
ABOUT:
Grammar Chic, Inc. is a full-service professional writing company that provides writing and editing talent to a diverse clientele. Led by President and Editor-In-Chief Amanda E. Clark, Grammar Chic's team offers its expertise to clients in the creative, business, and academic fields. The company accepts a wide range of projects and often drafts resumes, press releases, Web content, marketing materials, and ghostwritten creative pieces. To learn more about Grammar Chic, Inc. and the services that its team offers, visit www.grammarchic.net. Interested individuals are invited to "like" the company's Facebook page and follow @GrammarChicInc on Twitter.
Company Name: Grammar Chic, Inc.
Contact Person: Amanda Clark
Email:Send Email
Phone: 803-831-7444
Address:3499 Fallowbrook Forest
City: York
State: SC
Country: United States
Website: http://www.grammarchic.net
Source: www.abnewswire.com
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